Built for institutions. Designed for adoption.
GEERD builds purpose-built platforms for admissions and academic operations — paired with pragmatic guidance to help teams modernize without over-engineering. We work where reality is complex, and we build systems that stay usable, scalable, and owned by teams.
From real operational pain to purpose-built systems
GEERD was born from a simple observation: many institutions are forced to run critical workflows on spreadsheets, emails, and generic software that wasn't designed for their reality. The result is predictable — slow adoption, fragmented workflows, and tools that don't survive beyond launch.
We took a different path. Instead of adapting enterprise software to contexts it was never built for, we build platforms designed from the ground up for institutional operations — and pair them with the guidance needed to ensure real, lasting adoption.
Founded in Morocco, GEERD is building the infrastructure for institutional digital transformation across the continent and beyond.
Purpose-built, not adapted
Our platforms are designed specifically for higher education — not repurposed enterprise tools forced into academic workflows.
Adoption-first, not delivery-first
We measure success by what teams actually use — not by what gets deployed. We stay involved until adoption is real.
Simple systems that scale over time
We start lean and build incrementally — ensuring each milestone delivers value before moving to the next.
Platforms first, custom when it matters
Our SaaS platforms cover the vast majority of institutional needs. When a challenge goes beyond that scope, we design targeted solutions that integrate seamlessly — same principles, same adoption focus.
To democratize access to excellent education technology by delivering purpose-built platforms and operational guidance that institutions can truly adopt, own, and scale.
What drives every decision we make
Institutions first
Higher education operations are our core — and only — focus. We don't do generic. Every feature, every workflow, every decision is designed for institutional teams.
Your growth is our roadmap
We grow when institutions succeed. We're invested in long-term outcomes, not quick implementations. Your success is our only metric.
Proximity & trust
We stay close — not just technically, but humanly. When things get tough, we're there. Our founders remain directly accessible to every partner institution.
Client-driven evolution
Our platforms were designed from deep institutional understanding — and they keep evolving. Every partner's feedback makes the system better for everyone.
Transparency
Honest advice, clear pricing, realistic timelines. If something isn't a fit, we'll say so. We'd rather build trust than make a sale.
Accessibility
Transformative education technology shouldn't be reserved for elite institutions. We make world-class systems available at a fraction of enterprise cost.
Built in Africa, for institutions everywhere
Education technology only works when it fits the context. Across Africa, institutions face a unique mix of fast growth, diverse student journeys, governance requirements, and limited tolerance for complex implementations. Solutions built elsewhere often fail at the last mile — not because they lack features, but because they don't match operational reality.
Our platforms and delivery approach are built to solve that problem.
Designed for real adoption
Not just deployed — actually used by teams, in real conditions, with real constraints.
Built to support governance & scale
Compliance, data security, roles & permissions — built-in from day one, not bolted on later.
Focused on time-to-value
Institutions see impact quickly and build on it over time — not after months of customization.
Real ownership, not dependency
Teams are trained, supported, and enabled until they fully own the system. We build autonomy, not lock-in.
How the approach stays simple — and works long-term
Transformation succeeds when platforms fit operations — and teams are supported until they fully own them.
Typical projects
Tools → Customization → Adoption (maybe)
Software selected first. Processes forced to adapt. Teams left to "figure it out."
→ Fragmented workflows and underused systems.
The GEERD way
Operations → Structure → Platform Enablement
Start from real workflows. Clarify what must stay simple. Guide teams through adoption.
→ Clarity, adoption, and systems that stay in use.
Align on priorities
Fast, practical assessment of what matters most
Confirm platform fit
BrightStep, EasyClass, or custom — right tool for the job
Activate teams
Guided adoption, training, roles & permissions setup
Improve continuously
Iterations based on real usage, real feedback
EdTech advisory — grounded in real delivery
Our advisory expertise is embedded in everything we do. From initial assessment to long-term evolution, we help institutions structure their operations and make the right technology decisions — so that platforms, custom solutions, and teams all move in the same direction.
All advisory work is rooted in real platform delivery — not theoretical frameworks.
Talk to our expertsThe Founders
Accessible, hands-on, and directly involved in every partner institution's journey.
Othmane Sabih
Co-Founder & CEO
EMINES – UM6P graduate and former Business Analyst at OCP Group. Passionate about technology since childhood, Othmane brings a rare combination of technical intuition and business acumen. He leads GEERD's strategic vision, builds institutional partnerships, and has a deep ability to understand operational realities on the ground — translating them into structured, scalable approaches.
Yassine El Bouzkouri
Co-Founder & COO
EMINES – UM6P graduate and former Business Analyst at OCP Group. Yassine is the force behind GEERD's execution — turning ambiguous institutional needs into clear, reliable systems. He drives product delivery, ensures every implementation reaches production with quality, and has a sharp ability to transform complexity into simplicity.
A multidisciplinary team built for institutional delivery
Behind GEERD is a team of specialists who combine deep higher education knowledge with technical excellence — all focused on delivering sustainable institutional transformation.
Software Engineering
Robust platforms institutions rely on daily.
UX Design
Interfaces teams adopt without friction.
Education Advisory
Translating needs into operational systems.
Security & Compliance
Data protection, governance & regulatory alignment.
Implementation
Deployment, migration, onboarding.
Client Success
Staying involved long after go-live.
From recognized institutions to training organizations — real operations, real adoption
Help transform higher education operations
We're a small, ambitious team building products institutions rely on daily. If you value craftsmanship, autonomy, and real impact — we'd love to meet you.
Ready to modernize operations with a partner built for real adoption?
A short conversation is often enough to confirm fit, clarify priorities, and define next steps — without heavy implementation.